Peter Wilson

Why does a shopper reach for one product and walk straight past the next? Peter Wilson has spent more than 25 years working that out across brands, agencies and retailers, and his talks turn it into something leaders and marketers can use. He covers retail trends, shopper psychology and communication, told through sharp stories and real examples, with practical frameworks to take back to work. Expect a few genuine lightbulb moments in the room. As well as keynotes, he facilitates, comperes and coaches business teams. Sydney is home, and his travel radius is 50 km.